Anchor Beer Rebrand

Anchor Beer Rebrand


(student project)

Project Description

The objective of this project was to
rebrand a popular item.
I decided to rebrand
Anchor Beer,  and to do so,  illustrative
oil paintings were used in place of old
photography to pay homage to it’s long history.


 Go West IPA

Alc: 6.7 %         Malt:  2-row pale 

Bitterness followed by maltiness. Light body with a very smooth finished.


California Lager

Alc: 4.9 %         Malt:  2-row pale 

Golden color, distinctive aroma, creamy head, large depth of flavor, with a smooth taste


Here are some ads for the rebrand.


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